THE FOUNDATION PROGRAM

We talked.

Here's what you're stepping into.

Four months. Eight sessions.

We get the fundamentals of your business right, then you take it from there.

4 months • 8 sessions • No revenue commitment • A clear finish line

WHERE YOU ARE

You're good at what you do. You've proven that. Now you want it to be yours.

You've built a career. You know how to perform, how to deliver, how to be counted on. What you haven't done yet is build the thing underneath a business of your own. That's the gap. Two sessions a month for four months, a clear start, real work in between, and a defined finish.

What we work through

We move through the Built to Last playbook, section by section.

This is the same framework I use with private coaching clients. Yours to keep and work from long after we're done.

Brand Foundations

Purpose, mission, vision, your audience, and the values that hold it all together.

Formation and Compliance

Structure, registered agent, operating agreement, EIN. The legal footing most people skip.

Financial Management

Income, expenses, pricing, and a simple system that keeps you tax ready instead of guessing.

Marketing and Messaging

Your unique selling proposition, your brand identity, and a message that actually lands.

Visibility

Channels, content pillars, and a plan for showing up that fits your life instead of running it.

Growth and Action Plan

Readiness check, then a written plan you walk out with for what comes after coaching.

Then you're done.

At month four the program ends. No open ended retainer, no commitment you have to keep canceling. You leave with the foundation set and the plan in hand.

What you walk away with

Assets you keep using long after the program ends.

  • A clear purpose, mission, and vision written in your own words.

  • Your business structured, compliant, and set up the right way.

  • Pricing and a money system you actually understand.

  • A message and a visibility plan that fit who you are.

  • A written action plan for what comes next.

  • The full Built to Last playbook, yours to keep.

How it works

Simple structure.

Nothing to overthink.

4 months

A defined container with a start and an end. You know exactly what you're signing up for.

8 sessions

Two each month, 45 minutes, focused on the section we're working through.

The playbook

Your guide during sessions and your homework between them. You come ready, we go deep.

Notes every time

Summary and next steps after each call so you always know what to do before we meet again.

WHY THIS AND NOT THE COURSE

The course gives you the framework. This gives you a deadline and someone to answer to.

My course covers the same ground and it works if you're the kind of person who finishes things alone. Most people aren't. They buy, they start module one, and life takes the rest. Here you're on Zoom with me twice a month for four months. There's a next session on the calendar and I know whether you did the work. And you can ask questions and receive personalized answers along the way. That's what you're paying for.

THE INVESTMENT

One commitment, two ways to pay.

$500/mo

Billed monthly for the four month term.

Save $300

$1700

Paid in full, one time

This is a four month commitment.

BEFORE YOU START

Book your call and we'll get you set up.

If it's a fit, you're in. If it's not, I'll point you where to go.

How much time does this take outside our sessions?

A few hours a month. You get homework between sessions and it's the work that makes the next session worth having. If you show up empty, we spend the session catching up instead of moving forward, and you won't get the most out of the program.

What if I have to miss a session?

Reschedule it. Tell me before the day of and we find another time that month. The program still runs four months from your start date.

What happens at month four?

It ends. You leave with the playbook done, a written plan, and a business that's actually set up. Some people move into the Revenue Builder Program after. Most take what they built and run with it.

Can I do this while I still have my job?

That's who it's built for. Two 45 minute sessions a month fits around a full time schedule on purpose.

Ready to start?

Pick how you want to pay and I'll send your onboarding within 24 hours.

Visionary Brand Coach • Reggie Whitley & Co., LLC

© Reggie Whitley & Co. 2026. All Rights Reserved.

Privacy Policy | Terms of Use